{"id":13681,"date":"2026-09-23T12:28:21","date_gmt":"2026-09-23T10:28:21","guid":{"rendered":"https:\/\/shortpro.cz\/?page_id=13681"},"modified":"2026-09-24T15:42:03","modified_gmt":"2026-09-24T13:42:03","slug":"pripadova-studie-evropsky-parlament","status":"publish","type":"page","link":"https:\/\/shortpro.cz\/en\/pripadova-studie-evropsky-parlament\/","title":{"rendered":"Case study European Parliament"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"13681\" class=\"elementor elementor-13681\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-986c486 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"986c486\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b7be68\" data-id=\"8b7be68\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e105ce3 elementor-widget elementor-widget-spacer\" data-id=\"e105ce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c6c283 elementor-widget elementor-widget-image\" data-id=\"0c6c283\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1206\" height=\"218\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament.png\" class=\"attachment-full size-full wp-image-13685\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament.png 1206w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament-300x54.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament-1024x185.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament-768x139.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament-18x3.png 18w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a8789a elementor-widget elementor-widget-spacer\" data-id=\"3a8789a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae81c6 elementor-widget elementor-widget-heading\" data-id=\"0ae81c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Jak jsme pro&nbsp;Evropsk\u00fd parlament prom\u011bnili AI&nbsp;Act v&nbsp;p\u011bt lidsk\u00fdch p\u0159\u00edb\u011bh\u016f o&nbsp;deepfac\u00edch.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-519d45a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"519d45a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fcb13ff\" data-id=\"fcb13ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0aa9773 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0aa9773\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-22b469c\" data-id=\"22b469c\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e81ab59 elementor-widget elementor-widget-image\" data-id=\"e81ab59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.eau-thermale-avene.cz\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_logo.png\" class=\"attachment-full size-full wp-image-13689\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_logo.png 500w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_logo-300x300.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_logo-150x150.png 150w, https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_logo-12x12.png 12w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4014f10 elementor-widget elementor-widget-heading\" data-id=\"4014f10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b>Evropsk\u00fd parlament<\/b> je p\u0159\u00edmo volen\u00fdm org\u00e1nem Evropsk\u00e9 unie, kter\u00fd <b>zastupuje jej\u00ed ob\u010dany<\/b>. Spole\u010dn\u011b s&nbsp;Radou Evropsk\u00e9 unie se pod\u00edl\u00ed na&nbsp;<b>p\u0159ij\u00edm\u00e1n\u00ed a&nbsp;zm\u011bn\u00e1ch evropsk\u00fdch pr\u00e1vn\u00edch p\u0159edpis\u016f<\/b>, <b>rozhoduje o&nbsp;rozpo\u010dtu EU<\/b> a <b>dohl\u00ed\u017e\u00ed na&nbsp;\u010dinnost dal\u0161\u00edch evropsk\u00fdch instituc\u00ed<\/b>.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c102f5 elementor-widget elementor-widget-spacer\" data-id=\"4c102f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adf73b5 elementor-widget elementor-widget-heading\" data-id=\"adf73b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Vedle samotn\u00e9ho rozhodov\u00e1n\u00ed je d\u016fle\u017eitou sou\u010d\u00e1st\u00ed jeho pr\u00e1ce tak\u00e9 <b>komunikace sm\u011brem k&nbsp;ve\u0159ejnosti<\/b>. <b>Evropsk\u00e1 t\u00e9mata<\/b> a&nbsp;<b>legislativa<\/b> toti\u017e \u010dasto ovliv\u0148uj\u00ed ka\u017edodenn\u00ed \u017eivot lid\u00ed, p\u0159esto\u017ee mohou na&nbsp;prvn\u00ed pohled p\u016fsobit vzd\u00e1len\u011b nebo p\u0159\u00edli\u0161 odborn\u011b.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-003a8eb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"003a8eb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f5895bf\" data-id=\"f5895bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-df153cd elementor-widget elementor-widget-heading\" data-id=\"df153cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Jak vysv\u011btlit AI&nbsp;Act bez&nbsp;slo\u017eit\u00e9 legislativy?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d95d238 elementor-widget elementor-widget-spacer\" data-id=\"d95d238\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10f5c7f elementor-widget elementor-widget-heading\" data-id=\"10f5c7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Evropsk\u00fd parlament se na&nbsp;n\u00e1s obr\u00e1til s&nbsp;c\u00edlem <b>p\u0159ibl\u00ed\u017eit ve\u0159ejnosti t\u00e9ma deepfake obsahu a&nbsp;pravidel, kter\u00e1 v&nbsp;t\u00e9to oblasti p\u0159in\u00e1\u0161\u00ed evropsk\u00fd AI&nbsp;Act<\/b>.\n<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cd021e elementor-widget elementor-widget-spacer\" data-id=\"6cd021e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1663f66 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1663f66\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-cf5ba9b\" data-id=\"cf5ba9b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f5a1ac7 elementor-widget elementor-widget-heading\" data-id=\"f5a1ac7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b>AI&nbsp;Act<\/b> je evropsk\u00e9 na\u0159\u00edzen\u00ed, kter\u00e9 <b>nastavuje pravidla pro&nbsp;v\u00fdvoj a&nbsp;pou\u017e\u00edv\u00e1n\u00ed um\u011bl\u00e9 inteligence<\/b> podle m\u00edry jej\u00edho rizika. Jeho c\u00edlem je podporovat bezpe\u010dn\u00e9 a&nbsp;d\u016fv\u011bryhodn\u00e9 vyu\u017e\u00edv\u00e1n\u00ed AI a&nbsp;z\u00e1rove\u0148 chr\u00e1nit pr\u00e1va lid\u00ed. Sou\u010d\u00e1st\u00ed jsou tak\u00e9 <b>pravidla transparentnosti<\/b> pro&nbsp;obsah vytvo\u0159en\u00fd nebo upraven\u00fd um\u011blou inteligenc\u00ed, v\u010detn\u011b <b>deepfake vide\u00ed<\/b>, <b>fotografi\u00ed<\/b> a&nbsp;<b>zvukov\u00fdch nahr\u00e1vek<\/b>.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-98069a6 elementor-widget elementor-widget-spacer\" data-id=\"98069a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bab00f4 elementor-widget elementor-widget-heading\" data-id=\"bab00f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Samotn\u00fd AI&nbsp;Act je d\u016fle\u017eit\u00e9, ale z\u00e1rove\u0148 pom\u011brn\u011b slo\u017eit\u00e9 t\u00e9ma. Pojmy jako transparentnost, ozna\u010dov\u00e1n\u00ed generovan\u00e9ho obsahu nebo odpov\u011bdnost p\u0159i&nbsp;pou\u017e\u00edv\u00e1n\u00ed um\u011bl\u00e9 inteligence mohou bez&nbsp;konkr\u00e9tn\u00edho kontextu <b>p\u016fsobit vzd\u00e1len\u011b<\/b> a&nbsp;na&nbsp;soci\u00e1ln\u00edch s\u00edt\u00edch samy o&nbsp;sob\u011b <b>pozornost neudr\u017e\u00ed<\/b>.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ac6ffc elementor-widget elementor-widget-spacer\" data-id=\"0ac6ffc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bd7780 elementor-widget elementor-widget-heading\" data-id=\"7bd7780\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Na\u0161\u00edm \u00fakolem proto nebylo pouze p\u0159ev\u00e9st legislativn\u00ed informace do&nbsp;kr\u00e1tk\u00e9ho videa. Pot\u0159ebovali jsme vytvo\u0159it obsah, kter\u00fd div\u00e1ka <b>zaujme b\u011bhem prvn\u00edch sekund<\/b>, srozumiteln\u011b <b>uk\u00e1\u017ee re\u00e1ln\u00e9 dopady zneu\u017eit\u00ed<\/b> generativn\u00ed um\u011bl\u00e9 inteligence a&nbsp;n\u00e1sledn\u011b <b>vysv\u011btl\u00ed<\/b>, pro\u010d podobn\u00e1 pravidla vznikaj\u00ed.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bd926d elementor-widget elementor-widget-spacer\" data-id=\"1bd926d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72704c9 elementor-widget elementor-widget-heading\" data-id=\"72704c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Z\u00e1rove\u0148 jsme pracovali s&nbsp;citliv\u00fdmi t\u00e9maty, kter\u00e1 mohou zasahovat do&nbsp;<b>partnersk\u00fdch vztah\u016f<\/b>, <b>soukrom\u00ed<\/b>, <b>pracovn\u00ed pov\u011bsti<\/b> i&nbsp;<b>osobn\u00ed bezpe\u010dnosti<\/b> \u010dlov\u011bka. V\u00fdsledn\u00e1 komunikace proto musela b\u00fdt <b>v\u00fdrazn\u00e1<\/b> a&nbsp;<b>emo\u010dn\u00ed<\/b>, ale z\u00e1rove\u0148 <b>v\u011brohodn\u00e1<\/b>, <b>respektuj\u00edc\u00ed<\/b> a&nbsp;<b>bez zbyte\u010dn\u00e9ho stra\u0161en\u00ed<\/b>.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e0786e elementor-widget elementor-widget-spacer\" data-id=\"1e0786e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1d5bc39 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1d5bc39\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4bb9c2a\" data-id=\"4bb9c2a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0d28a23 elementor-widget elementor-widget-video\" data-id=\"0d28a23\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_1-FULL.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\" poster=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_1-FULL_thumbnail.png\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3415fae elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"3415fae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2016\" height=\"2016\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle.png\" class=\"attachment-full size-full wp-image-3347\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle.png 2016w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-300x300.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-1024x1024.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-150x150.png 150w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-768x768.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-1536x1536.png 1536w\" sizes=\"(max-width: 2016px) 100vw, 2016px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0ce21f5\" data-id=\"0ce21f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b1c657b elementor-widget elementor-widget-video\" data-id=\"b1c657b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_2-FULL.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\" poster=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_2-FULL_thumbnail.png\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97a987e e-transform elementor-widget elementor-widget-image\" data-id=\"97a987e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-9,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:313,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"843\" height=\"843\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1024x1024.png\" class=\"attachment-large size-large wp-image-3348\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1024x1024.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-300x300.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-150x150.png 150w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-768x768.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1536x1536.png 1536w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-2048x2048.png 2048w\" sizes=\"(max-width: 843px) 100vw, 843px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fbf8b5 elementor-widget elementor-widget-spacer\" data-id=\"3fbf8b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-839ed67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"839ed67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2a7f35\" data-id=\"f2a7f35\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c12bfc9 elementor-widget elementor-widget-heading\" data-id=\"c12bfc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kreativn\u00ed \u0159e\u0161en\u00ed.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e962d7c elementor-widget elementor-widget-spacer\" data-id=\"e962d7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76c645a elementor-widget elementor-widget-heading\" data-id=\"76c645a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b>Neza\u010dali jsme z\u00e1konem. Za\u010dali jsme \u010dlov\u011bkem.<\/b> Lid\u00e9 si nemus\u00ed zapamatovat konkr\u00e9tn\u00ed \u010dl\u00e1nek z\u00e1kona. Zapamatuj\u00ed si ale okam\u017eik, kdy n\u011bkdo ztrat\u00ed kontrolu nad&nbsp;vlastn\u00edm hlasem, tv\u00e1\u0159\u00ed nebo identitou.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb4dd7e elementor-widget elementor-widget-spacer\" data-id=\"fb4dd7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce89c57 elementor-widget elementor-widget-heading\" data-id=\"ce89c57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Cel\u00fd kreativn\u00ed koncept jsme proto postavili na&nbsp;konkr\u00e9tn\u00edch <b>lidsk\u00fdch p\u0159\u00edb\u011bz\u00edch<\/b>. M\u00edsto vysv\u011btlov\u00e1n\u00ed jednotliv\u00fdch pravidel AI&nbsp;Actu jsme nejprve uk\u00e1zali, <b>co m\u016f\u017ee zneu\u017eit\u00ed generativn\u00ed um\u011bl\u00e9 inteligence zp\u016fsobit v&nbsp;b\u011b\u017en\u00e9m \u017eivot\u011b<\/b>.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ecba62 elementor-widget elementor-widget-spacer\" data-id=\"8ecba62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fbb1d18 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fbb1d18\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-8fe54f4\" data-id=\"8fe54f4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2b07a3 elementor-widget elementor-widget-heading\" data-id=\"f2b07a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Vznikly <b>\u010dty\u0159i dramatizovan\u00e9 zpov\u011bdi inspirovan\u00e9 skute\u010dn\u00fdmi p\u0159\u00edpady<\/b>. Ka\u017ed\u00e1 p\u0159edstavuje jinou podobu zneu\u017eit\u00ed AI. Od&nbsp;naklonovan\u00e9ho hlasu p\u0159es sexualizovan\u00fd deepfake a\u017e&nbsp;po&nbsp;fale\u0161n\u00fd profil a&nbsp;kr\u00e1de\u017e identity za \u00fa\u010delem podvodu.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-be7c406 elementor-widget elementor-widget-spacer\" data-id=\"be7c406\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad6b03f elementor-widget elementor-widget-heading\" data-id=\"ad6b03f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Videa za\u010d\u00ednaj\u00ed situac\u00ed, kter\u00e9 lze snadno uv\u011b\u0159it. Div\u00e1k sly\u0161\u00ed kompromituj\u00edc\u00ed hlasovou zpr\u00e1vu, vid\u00ed intimn\u00ed z\u00e1b\u011br nebo sleduje \u010dlov\u011bka spojovan\u00e9ho s&nbsp;internetov\u00fdm podvodem. Teprve n\u00e1sledn\u011b p\u0159ich\u00e1z\u00ed z\u00e1sadn\u00ed odhalen\u00ed: \u010dlov\u011bk p\u0159ed kamerou danou v\u011bc nikdy ne\u0159ekl, nenato\u010dil ani neud\u011blal.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-427f2dd elementor-widget elementor-widget-spacer\" data-id=\"427f2dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d07e45a elementor-widget elementor-widget-heading\" data-id=\"d07e45a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">To, co p\u016fsobilo jako jednozna\u010dn\u00fd d\u016fkaz, ve&nbsp;skute\u010dnosti vytvo\u0159ila um\u011bl\u00e1 inteligence. <b>Jednotliv\u00e9 p\u0159\u00edb\u011bhy n\u00e1sledn\u011b propojuje <a href=\"https:\/\/www.instagram.com\/svata_barek\/\" target=\"_blank\" rel=\"noopener noreferrer\">Svatopluk Barek<\/a>, kter\u00fd jejich dopady zasazuje do&nbsp;\u0161ir\u0161\u00edho kontextu a&nbsp;srozumiteln\u011b vysv\u011btluje, pro\u010d vznikaj\u00ed pravidla pro&nbsp;ozna\u010dov\u00e1n\u00ed a&nbsp;pou\u017e\u00edv\u00e1n\u00ed AI obsahu.<\/b><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5a7b213 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5a7b213\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d24a4b6\" data-id=\"d24a4b6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec89e71 elementor-widget elementor-widget-heading\" data-id=\"ec89e71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Svatopluk Barek jako pr\u016fvodce t\u00e9matem.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51e906c elementor-widget elementor-widget-spacer\" data-id=\"51e906c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b792455 elementor-widget elementor-widget-heading\" data-id=\"b792455\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u010cty\u0159i p\u0159\u00edb\u011bhy uk\u00e1zaly, co m\u016f\u017ee zneu\u017eit\u00ed generativn\u00ed um\u011bl\u00e9 inteligence zp\u016fsobit konkr\u00e9tn\u00edm lidem. Abychom jejich zku\u0161enosti propojili s&nbsp;\u0161ir\u0161\u00edm technologick\u00fdm a&nbsp;legislativn\u00edm kontextem, pot\u0159ebovali jsme pr\u016fvodce, kter\u00fd t\u00e9matu rozum\u00ed a&nbsp;z\u00e1rove\u0148 jej dok\u00e1\u017ee vysv\u011btlit jazykem soci\u00e1ln\u00edch s\u00edt\u00ed.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-390d445 elementor-widget elementor-widget-spacer\" data-id=\"390d445\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb64c03 elementor-widget elementor-widget-heading\" data-id=\"eb64c03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Do&nbsp;projektu jsme proto zapojili <b><a href=\"https:\/\/www.instagram.com\/svata_barek\/\" target=\"_blank\" rel=\"noopener noreferrer\">Svatopluka Barka<\/a><\/b>. Dlouhodob\u011b se v\u011bnuje <b>spole\u010densk\u00fdm t\u00e9mat\u016fm<\/b>, <b>politice<\/b> a&nbsp;<b>popularizaci um\u011bl\u00e9 inteligence<\/b>. Prost\u0159ednictv\u00edm projektu <b><a href=\"https:\/\/generace.ai\/\" target=\"_blank\" rel=\"noopener noreferrer\">#GeneraceAI<\/a><\/b> nav\u00edc propojuje odborn\u00edky, tv\u016frce a vzd\u011bl\u00e1v\u00e1n\u00ed.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e176555 elementor-widget elementor-widget-spacer\" data-id=\"e176555\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a16f14 elementor-widget elementor-widget-heading\" data-id=\"4a16f14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Jeho role nebyla pouze o&nbsp;tom, aby se stal zn\u00e1mou <b>tv\u00e1\u0159\u00ed kampan\u011b<\/b>. V&nbsp;z\u00e1v\u011brech jednotliv\u00fdch p\u0159\u00edb\u011bh\u016f pom\u00e1hal div\u00e1k\u016fm pochopit, \u017ee deepfake nen\u00ed jen technologickou zaj\u00edmavost\u00ed nebo vzd\u00e1lenou hrozbou, ale probl\u00e9mem, kter\u00fd u\u017e dnes m\u016f\u017ee ovlivnit vztahy, soukrom\u00ed, pov\u011bst i&nbsp;bezpe\u010d\u00ed \u010dlov\u011bka.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d55f817 elementor-widget elementor-widget-spacer\" data-id=\"d55f817\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb25ce2 elementor-widget elementor-widget-heading\" data-id=\"cb25ce2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b>V&nbsp;samostatn\u00e9m p\u00e1t\u00e9m videu n\u00e1sledn\u011b jednotliv\u00e9 p\u0159\u00edb\u011bhy propojil s&nbsp;evropsk\u00fdm AI&nbsp;Actem a&nbsp;vysv\u011btlil, pro\u010d vznikaj\u00ed pravidla pro&nbsp;transparentn\u011bj\u0161\u00ed a&nbsp;odpov\u011bdn\u011bj\u0161\u00ed pou\u017e\u00edv\u00e1n\u00ed generativn\u00ed um\u011bl\u00e9 inteligence.<\/b><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29e0fb7 elementor-widget elementor-widget-spacer\" data-id=\"29e0fb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c15e946 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c15e946\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-df9a1f8\" data-id=\"df9a1f8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b71d71 elementor-widget__width-initial elementor-widget elementor-widget-video\" data-id=\"9b71d71\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_5-SVATA.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\" poster=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_5-FULL_thumbnail.png\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-655fbc5 elementor-widget elementor-widget-spacer\" data-id=\"655fbc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62af58d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"62af58d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-facd5de\" data-id=\"facd5de\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3dfc423 elementor-widget elementor-widget-heading\" data-id=\"3dfc423\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mysteri\u00f3zn\u00ed atmosf\u00e9ra, kter\u00e1 podporuje p\u0159\u00edb\u011bh.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d439075 elementor-widget elementor-widget-spacer\" data-id=\"d439075\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaf528d elementor-widget elementor-widget-heading\" data-id=\"aaf528d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Pro&nbsp;s\u00e9rii jsme nezvolili podobu klasick\u00fdch edukativn\u00edch vide\u00ed. Jednotliv\u00e9 p\u0159\u00edb\u011bhy jsme zasadili do&nbsp;<b>temn\u00e9ho<\/b>, <b>intimn\u00edho prost\u0159ed\u00ed<\/b>, kter\u00e9 p\u0159ipom\u00edn\u00e1 osobn\u00ed zpov\u011b\u010f a&nbsp;od&nbsp;prvn\u00edch sekund vytv\u00e1\u0159\u00ed nap\u011bt\u00ed.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-842de93 elementor-widget elementor-widget-spacer\" data-id=\"842de93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ba0d52 elementor-widget elementor-widget-heading\" data-id=\"4ba0d52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Postavy promlouvaj\u00ed p\u0159\u00edmo do&nbsp;kamery a&nbsp;postupn\u011b odhaluj\u00ed, co se jim stalo. D\u016fle\u017eitou sou\u010d\u00e1st\u00ed vide\u00ed jsou tak\u00e9 fale\u0161n\u00e9 hlasov\u00e9 zpr\u00e1vy, profily, konverzace a&nbsp;rekonstruovan\u00fd deepfake obsah. Div\u00e1k tak nevid\u00ed pouze reakci \u010dlov\u011bka, ale tak\u00e9 digit\u00e1ln\u00ed \u201ed\u016fkaz\u201c, kter\u00e9mu jeho okol\u00ed uv\u011b\u0159ilo.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66e0868 elementor-widget elementor-widget-spacer\" data-id=\"66e0868\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dbf9f6 elementor-widget elementor-widget-heading\" data-id=\"8dbf9f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Cel\u00fd form\u00e1t vznikal p\u0159\u00edmo pro&nbsp;soci\u00e1ln\u00ed s\u00edt\u011b. Pracovali jsme s&nbsp;<b>rychl\u00fdm hookem<\/b>, <b>vertik\u00e1ln\u00ed kompozic\u00ed<\/b> a&nbsp;<b>postupn\u00fdm odhalen\u00edm hlavn\u00ed pointy<\/b> tak, aby jednotliv\u00e9 p\u0159\u00edb\u011bhy fungovaly i&nbsp;bez dlouh\u00e9ho \u00favodu.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed8f6cd elementor-widget elementor-widget-spacer\" data-id=\"ed8f6cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b404be6 elementor-widget elementor-widget-heading\" data-id=\"b404be6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Z\u00e1rove\u0148 jsme dbali na&nbsp;<b>citlivou pr\u00e1ci s&nbsp;t\u00e9matem<\/b>. C\u00edlem nebylo p\u0159\u00edb\u011bhy ob\u011bt\u00ed zbyte\u010dn\u011b dramatizovat nebo vyu\u017e\u00edt pouze k&nbsp;vyvol\u00e1n\u00ed \u0161oku. Emoce m\u011bly div\u00e1kovi pomoci pochopit z\u00e1va\u017enost situace, zat\u00edmco v\u011bcn\u00e9 vysv\u011btlen\u00ed p\u0159ineslo pot\u0159ebn\u00fd kontext.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fe15ef elementor-widget elementor-widget-spacer\" data-id=\"7fe15ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-267cc72 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"267cc72\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-99fe582\" data-id=\"99fe582\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ccd9233 elementor-widget elementor-widget-video\" data-id=\"ccd9233\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_3-FULL.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\" poster=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_3-FULL_thumbnail.png\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b97736 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"9b97736\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2016\" height=\"2016\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle.png\" class=\"attachment-full size-full wp-image-3347\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle.png 2016w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-300x300.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-1024x1024.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-150x150.png 150w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-768x768.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_circle-1536x1536.png 1536w\" sizes=\"(max-width: 2016px) 100vw, 2016px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ea27dda\" data-id=\"ea27dda\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b469a85 elementor-widget elementor-widget-video\" data-id=\"b469a85\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_4-FULL.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\" poster=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2026\/09\/ShortPRO_Evropsky-parlament_4-FULL_thumbnail.png\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7942381 e-transform elementor-widget elementor-widget-image\" data-id=\"7942381\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-9,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:313,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"843\" height=\"843\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1024x1024.png\" class=\"attachment-large size-large wp-image-3348\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1024x1024.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-300x300.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-150x150.png 150w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-768x768.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-1536x1536.png 1536w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/03\/ShortPRO_triangle-2048x2048.png 2048w\" sizes=\"(max-width: 843px) 100vw, 843px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-74521f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"74521f7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7d1fdf1\" data-id=\"7d1fdf1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fb65ef elementor-widget elementor-widget-heading\" data-id=\"4fb65ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Z\u00e1v\u011br.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8d2d63 elementor-widget elementor-widget-spacer\" data-id=\"c8d2d63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99b3ff5 elementor-widget elementor-widget-heading\" data-id=\"99b3ff5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">S\u00e9rie uk\u00e1zala AI&nbsp;Act prost\u0159ednictv\u00edm situac\u00ed, ve&nbsp;kter\u00fdch m\u016f\u017ee b\u00fdt ohro\u017een\u00fd kdokoliv z&nbsp;n\u00e1s. Hlas, tv\u00e1\u0159 nebo digit\u00e1ln\u00ed identita se mohou st\u00e1t n\u00e1strojem manipulace b\u011bhem n\u011bkolika okam\u017eik\u016f.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2738469 elementor-widget elementor-widget-spacer\" data-id=\"2738469\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7a7c7f elementor-widget elementor-widget-heading\" data-id=\"b7a7c7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b>Slo\u017eit\u00e9 evropsk\u00e9 na\u0159\u00edzen\u00ed tak dostalo konkr\u00e9tn\u00ed v\u00fdznam. Ne&nbsp;jako soubor vzd\u00e1len\u00fdch pravidel, ale jako reakce na&nbsp;technologii, kter\u00e1 u\u017e&nbsp;dnes dok\u00e1\u017ee ovlivnit na\u0161i pov\u011bst, vztahy i&nbsp;d\u016fv\u011bru v&nbsp;to, co vid\u00edme a&nbsp;sly\u0161\u00edme.<\/b><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8fd2dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8fd2dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f55492c\" data-id=\"f55492c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-aa88adb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aa88adb\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9936370\" data-id=\"9936370\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69545b9 elementor-widget elementor-widget-heading\" data-id=\"69545b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">M\u00e1te t\u00e9ma, kter\u00e9 pot\u0159ebujete dostat k&nbsp;lidem?<br>Um\u00edme.<\/br><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-491a204 elementor-widget elementor-widget-heading\" data-id=\"491a204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Pom\u016f\u017eeme v\u00e1m naj\u00edt zp\u016fsob, jak ho&nbsp;p\u0159ev\u00e9st do&nbsp;poutav\u00e9ho videoobsahu. Od&nbsp;kreativn\u00edho konceptu a&nbsp;sc\u00e9n\u00e1\u0159\u016f p\u0159es produkci a\u017e&nbsp;po&nbsp;fin\u00e1ln\u00ed zpracov\u00e1n\u00ed.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f274a5f elementor-tablet-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"f274a5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/shortpro.cz\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontaktujte n\u00e1s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7ff02e0 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"7ff02e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1bc3ba elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d1bc3ba\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c6d297f\" data-id=\"c6d297f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div 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elementor-element elementor-element-563bfcdd\" data-id=\"563bfcdd\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1501183a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1501183a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-29be8c8f\" data-id=\"29be8c8f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13675d85 elementor-widget elementor-widget-heading\" data-id=\"13675d85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Na\u0161e divize<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5be2218c elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5be2218c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/produkce\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Produkce<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/strategie-kreativa\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Strategie&amp;Kreativa<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/ugc\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">UGC<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/socials\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Social media<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/ppc-data\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">PPC&amp;Data<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/influencer-marketing\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Influencers<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/tiktok\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">TikTok<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/geo-audit\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">GEO<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/eventy\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Eventy<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-57e8188b\" data-id=\"57e8188b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48bad8fb elementor-widget elementor-widget-heading\" data-id=\"48bad8fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">P\u0159\u00edpadov\u00e9 studie<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f3e6172 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"6f3e6172\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-ochutnej-orech\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Ochutnej O\u0159ech<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-super-zoo\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Super zoo<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-uklidme-cesko\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Ukli\u010fme \u010cesko<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-eu\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Evropsk\u00e1 Unie<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-o2tv\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O2 TV<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-manboxeo\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Manboxeo<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/reklamni-spot-bezrealitky\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Bezrealitky<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-worldee\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Worldee<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/influencer-kampan-avene\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Av\u00e8ne<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-meta-o-p-s\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">META o.p.s.<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-o2-x-shortpro-od-mentoringu-po-velke-kampane\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O2<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-tomas-arsov\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">TOMAS ARSOV<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-bonami\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Bonami<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-red-bull\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Red Bull<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-shelma\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Shelma<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-hopi-popi\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Hopi Popi<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-demagog\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Demagog.cz<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-safer-internet-centrum\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Safer Internet Centrum<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-loreal\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">L'Or\u00e9al (Shu Uemura)<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-campiri\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Campiri<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-cs-apparel-group\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">CS Apparel Group<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/jandasport.com\/olympijsky-festival-2026\/?utm_source=backlink&#038;utm_medium=shortpro_web&#038;umt_medium=footer\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Olympijsk\u00fd festival 2026<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-evropsky-parlament\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Evropsk\u00fd parlament<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-blendea\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Blendea<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-232428e\" data-id=\"232428e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-517d8be1 elementor-widget elementor-widget-heading\" data-id=\"517d8be1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Spolupr\u00e1ce s&nbsp;n\u00e1mi<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-413a32ac elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"413a32ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/spoluprace\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Jak vypad\u00e1 spolupr\u00e1ce<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/#reference\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Reference<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/kariera\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Kari\u00e9ra<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/ugc-pro-tvurce\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">UGC \u2013 Pro tv\u016frce<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-74173b72\" data-id=\"74173b72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6af3ca6e elementor-widget elementor-widget-heading\" data-id=\"6af3ca6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Agentura ShortPRO<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35345e62 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"35345e62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/about\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">O n\u00e1s<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/kontakt\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Kontakt<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/about\/#media\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pro m\u00e9dia<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/blog\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Blog<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/about\/#media\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Vyj\u00e1d\u0159en\u00ed v m\u00e9di\u00edch<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/about\/#podcasty\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Podcasty<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/shortpro-vitez-brandove-kampane-2025-webtop100\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Ocen\u011bn\u00ed WebTop100<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-64bf1eb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64bf1eb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-ab78fd3\" data-id=\"ab78fd3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5918ab2 elementor-widget elementor-widget-image\" data-id=\"5918ab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"125\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/E15-logo-transparent-300x125.png\" class=\"attachment-medium size-medium wp-image-1186\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/E15-logo-transparent-300x125.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/E15-logo-transparent.png 316w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-b8cdba9\" data-id=\"b8cdba9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f93b3f elementor-widget elementor-widget-image\" data-id=\"1f93b3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"95\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Snimek-obrazovky-2022-03-16-v-8.18.37-300x95.png\" class=\"attachment-medium size-medium wp-image-37\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Snimek-obrazovky-2022-03-16-v-8.18.37-300x95.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Snimek-obrazovky-2022-03-16-v-8.18.37-768x244.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Snimek-obrazovky-2022-03-16-v-8.18.37.png 788w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-4c655bd\" data-id=\"4c655bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9453898 elementor-widget elementor-widget-image\" data-id=\"9453898\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"161\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Czechcrunch-logo-300x161.png\" class=\"attachment-medium size-medium wp-image-38\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Czechcrunch-logo-300x161.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Czechcrunch-logo.png 560w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-30c11fd\" data-id=\"30c11fd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d72c88e elementor-widget elementor-widget-image\" data-id=\"d72c88e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"150\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/logo-mam-web-1.png\" class=\"attachment-large size-large wp-image-39\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-0316a5c\" data-id=\"0316a5c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9cfdd29 elementor-widget elementor-widget-image\" data-id=\"9cfdd29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"146\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Mediaguru-logo-transparent-300x146.png\" class=\"attachment-medium size-medium wp-image-1188\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Mediaguru-logo-transparent-300x146.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Mediaguru-logo-transparent.png 410w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-e79234f\" data-id=\"e79234f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1363f7 elementor-widget elementor-widget-image\" data-id=\"c1363f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"69\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Seznamzpravy-logo-transparent-300x69.png\" class=\"attachment-medium size-medium wp-image-1189\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Seznamzpravy-logo-transparent-300x69.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Seznamzpravy-logo-transparent-1024x236.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Seznamzpravy-logo-transparent-768x177.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/10\/Seznamzpravy-logo-transparent.png 1265w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-121d0e6\" data-id=\"121d0e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4cfe86 elementor-widget elementor-widget-image\" data-id=\"e4cfe86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"79\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-300x79.png\" class=\"attachment-medium size-medium wp-image-3438\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-300x79.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-1024x268.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-768x201.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-1536x402.png 1536w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/logo-forbes-png-transparent-shortpro-2048x536.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-12 elementor-inner-column elementor-element elementor-element-35a6538\" data-id=\"35a6538\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cc9333 elementor-widget elementor-widget-image\" data-id=\"4cc9333\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"105\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/denik-metro-logo-shortpro-color-300x105.jpeg\" class=\"attachment-medium size-medium wp-image-3440\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/denik-metro-logo-shortpro-color-300x105.jpeg 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2024\/04\/denik-metro-logo-shortpro-color.jpeg 653w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-80420e4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80420e4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d2a2ebf\" data-id=\"d2a2ebf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-adc4d5b elementor-widget elementor-widget-image\" data-id=\"adc4d5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/shortpro.cz\/pripadova-studie-hopi-popi\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1718\" height=\"218\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584.png\" class=\"attachment-full size-full wp-image-9205\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584.png 1718w, https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584-300x38.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584-1024x130.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584-768x97.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584-1536x195.png 1536w, https:\/\/shortpro.cz\/wp-content\/uploads\/2025\/11\/ShortPRO_Hopi-Popi_Web-top-100_banner-e1777905120584-18x2.png 18w\" sizes=\"(max-width: 1718px) 100vw, 1718px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-704d175 elementor-widget elementor-widget-image\" data-id=\"704d175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2671\" height=\"406\" src=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632.png\" class=\"attachment-full size-full wp-image-426\" alt=\"\" srcset=\"https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632.png 2671w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632-300x46.png 300w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632-1024x156.png 1024w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632-768x117.png 768w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632-1536x233.png 1536w, https:\/\/shortpro.cz\/wp-content\/uploads\/2023\/09\/Agentura-roku-ShortPRO-e1695909820632-2048x311.png 2048w\" sizes=\"(max-width: 2671px) 100vw, 2671px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a1396fe elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a1396fe\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ab7d063\" data-id=\"ab7d063\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af90d74 elementor-widget elementor-widget-heading\" data-id=\"af90d74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">A\u0165 v\u00e1m nic neute\u010de<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e75245 elementor-shape-circle e-grid-align-mobile-center elementor-grid-mobile-0 elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"2e75245\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div 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